I built CDW Advisors because I kept seeing the same thing: good businesses held back by operations that couldn't keep up with their ambition.

After 30 years across CPG, e-commerce, and multi-channel businesses — and a U.S. Navy career that taught me what real operational discipline looks like — I know exactly what breaks under scale and how to fix it without burning everything down in the process.

I've sat in the COO seat. I've walked into businesses where cash was leaking quietly, teams had lost accountability, and nobody had clear ownership of what mattered most. I've led diligence that contributed to a successful acquisition, turned markets profitable in a single quarter, and built systems that make growth sustainable.

That's what CDW Advisors exists to do — and it's what I show up to deliver, every engagement.